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Graphic Design
The "Safe for the Holidays 2024 Campaign" was created to inspire cheer, well-being, and camaraderie among Disney Cast Members during the holiday season. Designed for a global audience of Cast Members, the campaign encouraged safe and healthy practices while fostering a sense of nostalgia and connection to the magic of Disney.
The campaign successfully fostered a sense of community and well-being among Disney Cast Members during the busy holiday season. The engaging visuals and resources were widely accessed through the Cast Life platform, with high engagement metrics and positive feedback. This project demonstrates my ability to lead a large-scale, multi-platform campaign while maintaining brand consistency and delivering meaningful, engaging content to a diverse audience.​
Team
Graphic Designer: Kaya Rivera, Molly Wallce, Catherine Nester, Bethany Darwin
Video: Lindsey Haywood, Claudia Kim
Moodboard
Fonts & Colors
Web - Featured on Main Cast Life Page
Buttons
Graphics
A Flurry of Kindness Activation
A hallmark of the holiday season is gift-giving, and at the most recent Endless Possibilities Showcase, Disney Programs participants were able to do just that for their fellow Cast Members. Watch the video below to follow along as Programs participants give the gift of kindness and encouragement in the form of notes for their peers to grab later in the holiday season at the Disney Programs Office!
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